Social Media Management

The social media are platforms of social interaction that exist in the digital environment and allow users to create and share content. In recent years, it has become a favorable medium for business marketing, and for this reason, we offer the service of social media management based on the following stages:

Setup the Objetives:

We implement communication strategies on social networks based on one or multiple objectives: brand positioning, sales, audience growth.

Depending on the selected objective, a promotion or advertising budget should be established

Social Media Analysis:

It is important to analyze which social networks or digital channels our audience is present on, as users on each social platform have greater affinity and preferences based on the type of content. It is important to note that it is not necessary to have a presence on all social networks; on the contrary, it is much better to focus on those that are truly more effective for the company.

Social Media Channels Creation:

At this stage, we focus on creating each social network and customizing the cover image and template design that will be used for each post, appropriately utilizing the corporate identity of the business.

Content Plan:

It involves defining the topics and type of content that will be published, as well as the distribution of these on the various social networks that the company uses. To carry out the content plan, a scheme or schedule is created, which must be continuously monitored to ensure relevance in each publication.

Type of Content

Add / Boost post

Reports:

All actions carried out on social media are measurable through statistical tools. This allows monitoring user behavior, as well as interactions and the reach of each published and promoted content. These reports are sent via email and presented in meetings.

Communication Strategies on Social Media

The social networks are a powerful tool for promoting businesses. This is because they have broad coverage with millions of users and the possibility to choose among user groups to define our audience or target.

Social Media Management